Responsive Web Design
What Is Responsive Web Design?
A new term has grown into our development and marketing vocabulary, known as “Responsive Design”. These are websites which “respond” to the device on which they are being viewed, optimizing for usability and behaviour dynamically, hence they are mobile friendly.
Since the advent of the smart phone and tablet, web developers were met with the expectation to design websites that provide the best experience for users, regardless of the size of their particular device. Whether a visitor arrives are your website on a desktop computer, a tablet or a smart phone, your website should have the ability to responsively adapt to the specific size of the viewer’s screen.
Do You Need a Responsive Website? Simply consider these questions:
- Did you know that (as of April 21st, 2015) Google actively penalizes the search engine ranking of websites which are not mobile friendly?
- Do you want your visitors to view your website in the best possible way for their specific device or screen?
- Did you know that as much as 60% (or more!) of your website traffic is likely to be viewing via their mobile device or tablet?
We have developers who are very fluent with responsive website development, and we highly recommend that our clients consider implementing this feature into their website development project.
Without responsive design, you are certain to lose a percentage of visitors because your site simply cannot display properly! The difference can be amazing. See the following examples: